Aligning your brand with drinkware is very effective on its own, selecting an Eco friendly option provides additional advantages for your brand. Associating your brand with re -usable coffee cups for example, tells the world your brand is conscious of its social responsibility by contributing to the reduction in use of disposable coffee cups, of which over 1 billion a year end up in landfill within Australia and New Zealand alone.
Here are my picks of the best 10 eco custom drinkware options you should consider to align your brand with, along with helpful price guides which show “Eco” doesn’t mean more expensive.
300ML Double wall reusable coffee cup. Choice Cup is made from a 50/50 blend of natural rice husk fibre and polypropylene which is shatterproof, odour-resistant and BPA-free. With a trendy look available in a natural, light blue and a bright green colour.
Branding: Print logos in 1 to 4 colours, while a cost saving tip would be to print your logo as a 1 colour.
Price Guide: You will pay between $5 - $9
Metro Cup Bamboo
A blend of bamboo and BPA-Free melamine (50/50). The smooth finish closely resembles the traditional plastic appearance. Comes in a large range of trendy silicone band colours with matching silicone lid and band.
Branding: You logo can be either pad printed or unique de-boss branding on the silicon banding Price Guide: Under $15
Natura Cup Range
Rice Husk fibre and BPA-Free polypropylene. Options available include 340ML double wall & single wall 350/480ML. Uniquely natural look compared with regular plastic. Match your corporate colours with a decorative silicone band and a secure screw on lid with a splash proof flip closure!
Branding: Print or De-boss on the silicon banding again, mix and match the banding and lid colours for added flexibility.
Price Guide: Under $15
Natura Wheat Straw Coffee Mug
A unique and cost effective 350ml round coffee mug - made from 50/50 blend of natural wheat straw fibre and BPA Free polypropylene. Microwave safe for up to 2 minutes, this is a very earthy looking coffee mug.
Branding: Print in your logo in 1 to 4 colours.
Price Guide: A price buster at between $3 to $5
Double Wall Glass Set
Exquisite set of two 410ml double wall glasses which are presented in a black gift box. Made from borosilicate glass which is incredibly light and very strong. The double wall construction keeps drinks hot for longer while the outside of the glass remains comfortable to hold and it keeps drinks cold without messy condensation. They are ideal for use as
on-trend coffee cups or for serving icy cold beverages.
Branding: Laser Engrave glass and also print on the gift box available.
Price Guide: $30 - $45, includes printed gift box.
Eden Glass Drinking Bottle
Sophisticated 600Ml lightweight and shatterproof glass, along with a trendy Bamboo lid. Glass produces a natural choice for a clean & pure taste, ideal for a water bottle. Optional soft touch silicon cover which comes in a variety of colours to match your company brand.
Branding: You logo will shine either as a laser engraved or printed directly on the glass.
Price Guide: Expect to pay around $10
Mirage Drink Bottle Range
Trendy double wall, vacuum insulated stainless steel drink bottle range, all with a timeless design. Key feature being it will keep drinks cold for 24 hours or hot for up to 12 hours. Comes with a standard lid or a secure, spring activated push button lid with a carry handle and an ergonomically designed spout for pouring drinks.
Branding: Laser engrave to a shiny steel finish except for the silver bottle, which engraves to a natural etch. Alternatively you can print your logo.
Price Guide: $12 to $25 depending on branding option chosen.
Make a statement with this 500ml, nature-inspired double wall flask which has a genuine bamboo outer wall. It has a stainless steel inner wall and its own screw on cup with a smart stainless steel finish. The flask will keep drinks hot or cold for longer and has convenient push button operation.
Branding: Printing on attractive and naturally unique bamboo wood surface.
Price Guide: Under $20
Stealth Matt Black Mug / Drink Bottle
Impressive premium 500ml double wall, vacuum insulated stainless steel mug or 700 ml drink bottle, both BPA Free.
Strikingly smart powder black coated matt finish to suit companies who have a "Black" element to their branding.
Stealth is ideal for coffee as well as taking soup and food to work.
Branding: Laser engraves to a stainless steel finish.
Price Guide: Under $25.
What are you waiting for, can you picture your logo on one of my top 10 drinkware ideas ?
Getting started on your custom branded drink bottle project is easy, simply get in touch with us for a chat.
You can also view the full range of custom drink bottles.
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Lets look at why drinkware should be top of your list of products to consider for your next branding merchandise campaign:
Mobile Branding: Unlike many promotional products, the custom printed drink bottle is a "mobile" branding solutions, your logo travels with the recipient literally as they move around, be it for a morning walk or jog, commute to work or in the car, be it a hot or cold drink. A literal mobile billboard for your brand as the user interacts with people during the day, ideal for building and maintaining brand or logo awareness.
Positive Brand Image - Brand image is critical to every business, the drink bottle branding campaign gives your brand the opportunity to align with being healthy and also socially responsible by promoting the use of re usable drink bottles, hence reducing the use of single user water bottles.
Eco Friendly: The vast majority of Drinkware options are Eco Friendly! Made from either recycled, sustainable, recyclable or biodegradable materials like Stainless Steel, Glass, Wood, Cork and even trendy Rice Husk / Wheat Straw Biodegradable plastic options. By promoting these materials, your brand sends a message you do care for the environment and the future.
Durability - Long lasting and highly durable drinkware options give your brand a long life cycle and return on investment. Vacuum insulated drink bottles, can be used for hot and cold liquid thus further increasing their effectiveness as they can be used by more people more often.
Cost: Affordable to even the smallest marketing budget. The variety of materials you can use starting from plastic and moving to higher features like vacuum insulated bottles, and premium bottles. In addition the high durability mentioned above affords your campaign a good relative cost over life cycle of product.
Perceived Value: Most drink bottle styles have a mid to high perceived value, as they are re usable products. Also higher end options made from wood, glass, stainless steel and vacuum insulated score well for perceived value vs cost of purchase.
Integrated into Daily Life: Drink bottles, coffee cups, sports shakers, all are products we use every day of the week, be it at work, after work activities like exercise, gym, kids sports etc. By seamlessly integrating into people lifestyles your marketing tool increases the ability of your brand to be seen, and ultimately assists you getting "bang for your buck".
Employee Gift: The new working norm is here to stay, with people like Bill Gates predicting over 30% of workers will work from home even in the predicted years post Covid. So what part does a humble coffee cup with your logo play in employee motivation you ask ?
Some stats on this to note:
By using custom branded coffee mugs, travel cups or drink bottles that allow your employees to use while working at home allows your company branding to extend to meet the reach of all your employees, not just the ones who who work "in the office" and see the sign on the door ! Thus giving your employees a positive sense of belonging, increased motivation and attachment to the company they work for.
Irrespective of the size of your marketing budget, and size of company, the use of a custom branded drinkware in its many forms provides great benefits in achieving many goals from your branded marketing campaign. In addition, it is an ideal vehicle as an employee gift, even more so in the new normal working landscape with an increasing proportion of work from home workforce.
Getting started on your branded drinkware campaign is easy, view the range and get in touch with us on how we can help your brand benefit from branded drinkware.