Why promoting your brand with Eco merchandise makes good sense:
Social Citizen - Tells the world and your employees that as a company and brand, you support associating your brand with sustainability and earth friendliness.
Reinforce Company Culture - Many business have long transformed their business practises to promote more sustainability, be it in their manufacturing process or actions like promoting the "paperless" offices. The use of sustainable promotional products just reinforces what most business have been doing already.
Positive Brand Image - Every product that you attach your logo to reflects on your brand in either a positive or negative ways. By selecting "Earth Friendly" merchandise this in turn can only reflect a positive brand image to your target markets, quite often all important clients, and makes them feel that your company is a responsible social citizen. Overall this reflects positively on your brand and reinforces to your clients that you a company they can work with long term.
Unique The many "Eco" surfaces to which you can add your logo to present great marketing opportunities to stand out and be unique, surfaces like wood or eco plastic and jute allow your brand to be used as creative and unique corporate gifts. We explore the Eco Materials in depth in this article.
Cost: In most cases there is very little difference in price between a product that is made from recycled or biodegradable material vs one that is not.
Perceived Value: Often despite the above point re cost being similar - "recycled" products can have a perception of being more expensive, hence your your Eco corporate gift can carry with it a higher perceived value.
Social Citizen - Tells the world and your employees that as a company and brand, you support associating your brand with sustainability and earth friendliness.
Reinforce Company Culture - Many business have long transformed their business practises to promote more sustainability, be it in their manufacturing process or actions like promoting the "paperless" offices. The use of sustainable promotional products just reinforces what most business have been doing already.
Positive Brand Image - Every product that you attach your logo to reflects on your brand in either a positive or negative ways. By selecting "Earth Friendly" merchandise this in turn can only reflect a positive brand image to your target markets, quite often all important clients, and makes them feel that your company is a responsible social citizen. Overall this reflects positively on your brand and reinforces to your clients that you a company they can work with long term.
Unique The many "Eco" surfaces to which you can add your logo to present great marketing opportunities to stand out and be unique, surfaces like wood or eco plastic and jute allow your brand to be used as creative and unique corporate gifts. We explore the Eco Materials in depth in this article.
Cost: In most cases there is very little difference in price between a product that is made from recycled or biodegradable material vs one that is not.
Perceived Value: Often despite the above point re cost being similar - "recycled" products can have a perception of being more expensive, hence your your Eco corporate gift can carry with it a higher perceived value.
Gifts that give back to the planet. View the full range.
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The Eco Plastic Alternative: What is Wheat Straw Plastic ?Key Features Include: - 100% Bio-degradable , it will take 3-6 months to compost in a home compost! - Renewable and Sustainable, it can be recycled and re made into other products again and again, including disposable cups and plates Sources: worldcentric.com keepingourplanetalive.ca Kraft Board Liner Paper Key Feature Include: - 100% Recyclable and Re Usable - Can be made from Recycled Paper For more information - see Wikipedia |
Eco Friendly Branded Merchandise - helpful tips to build and promote your brand
How to pick the perfect promotional merchandise for your business!
TOPIC: Branded Merchandise - All Products
In this article, we review the 10 "Must Have" criteria to rate potential products for your next business promotional merchandise. A must read before your order your next branded merchandise
Read the entire Article: How to pick the perfect promotional merchandise for your business
Read the entire Article: How to pick the perfect promotional merchandise for your business
10 great custom printable drink bottle & cups to suit any budget:
TOPIC: CUSTOM PRINTED DRINK BOTTLES - Eco Friendly, Personalised Stainless Steel Bottles, Coffee Cups
Aligning your brand with drinkware is very effective on its own, selecting an Eco friendly option provides additional advantages for your brand. Associating your brand with re -usable coffee cups for example, tells the world your brand is conscious of its social responsibility by contributing to the reduction in use of disposable coffee cups, of which over 1 billion a year end up in landfill within Australia and New Zealand alone.
Here are my picks of the best 10 eco custom drinkware options you should consider to align your brand with, along with helpful price guides which show “Eco” doesn’t mean more expensive.
Read the entire Article: 10 Great Custom Printable Drink Bottle to Suit Any Budget
Here are my picks of the best 10 eco custom drinkware options you should consider to align your brand with, along with helpful price guides which show “Eco” doesn’t mean more expensive.
Read the entire Article: 10 Great Custom Printable Drink Bottle to Suit Any Budget